In the ever-evolving world of digital marketing, the emphasis on schema in SEO has been steadily on the rise. But what exactly does schema in SEO mean? How did it emerge as a central element in SEO discussions?
To break it down, when we ask what is schema? we’re referring to a collection of tags added to a website’s HTML. This inclusion enhances how search engines decode and present a page’s content within search results. To delve further into the concept of what is a schema? it’s essentially a structured code that offers search engines more informative results, making the browsing experience more intuitive and enriching for users.